Dubai Duty Free and Rory Foundation extend Irish Open deal to 2018 - money up to €4 million
As we reported last week, the European Tour has upped the prize money for the 2016 Irish Open, which will be held at The K Club. Dubai Duty Free and the Rory Foundation have also extended their agreement to back the event for another three years, boosting the prize money by 60 percent from €2.5m to €4m.
Rory power proves key as Dubai Duty Free sponsors Irish Open: "It doesn't get better than this"
When John Lennon and Paul McCartney wrote "With a Little Help from My Friends" they probably never have imagined it would become one of the biggest sellers of all time. Now, after a four-year desert trek without a title sponsor, it turns out that the combination of Rory McIlroy, The Irish Open and his superstar pals was a heady enough cocktail to attract Dubai Duty Free as title sponsors for what could become one of European Tour's greatest hits.
